SVL News

CORECHEM®: Eco-Friendly Bio-Based and Biodegradable Heat Transfer Fluids for HVAC Systems

When it comes to HVAC systems, the right chemical solutions can make all the difference in achieving efficiency, longevity, and overall system health. At SVL, a premier distributor of commercial HVAC equipment, we take pride in partnering with top-tier chemical manufacturers like CORECHEM. Their range of high-quality chemical products is a key differentiator for HVAC maintenance, and our collaboration ensures that we deliver the best solutions to our clients across Minnesota, North Dakota, Wisconsin, and beyond.

Who is CORECHEM?logo-USDA-Certified-Biobased-Heat-Transfer-Fluids

CORECHEM is a trusted name in chemical manufacturing and distribution, providing a wide range of solutions for industrial applications. One of their standout products in the HVAC world is their GlycoChill+ P-Series, a 100% biobased heat transfer fluid that not only matches the performance of industry competitors like Dowfrost but also offers significant environmental benefits. i. By using GlycoChill+ P-Series, users can be reassured that the product was made with a 61% reduction in greenhouse gas compared with traditional Propylene Glycol produced with Propylene Oxide.

At SVL, we emphasize the reduced environmental impact that CORECHEM’s products provide without compromising performance. Their commitment to innovation and sustainability makes them an invaluable partner for us as HVAC representatives.

Key Chemical Products for HVAC Systems

In addition to the GlycoChill+ P-Series, CORECHEM offers a range of chemical solutions for HVAC maintenance, focusing on water treatment and system efficiency. Water quality is critical, particularly in hydronic systems, and untreated water can lead to scaling, corrosion, and biological fouling. CORECHEM’s inhibitors, descalers, and biocides are designed to maintain water quality and system efficiency.

  • Corrosion inhibitors: These protect metal components in systems that rely on water-cooled or steam-based processes, extending equipment life.
  • Biocides: Control the growth of algae, bacteria, and other organisms that can negatively affect water quality and performance.
  • Descaling chemicals: Prevent costly buildup of scale, drastically improving the efficiency of heat exchangers.

Benefits for Clients

CORECHEM’s level of customization is another key benefit. Every HVAC system is different, and they tailor their chemical treatment programs to meet specific system needs—whether for cooling towers, boilers, or closed-loop systems. This tailored approach prevents system failures and ensures equipment operates at its optimal level.

Additionally, CORECHEM’s products help reduce energy consumption, which translates into lower utility bills for clients. For large facilities, this can be a significant cost-saving measure. Clean, well-maintained systems are more efficient, reducing the strain on energy resources.

A Partner in Sustainability

SVL is committed to helping the HVAC industry achieve Net Zero Energy and decarbonization goals, and CORECHEM is an essential part of that mission. Their eco-friendly GlycoChill+ P-Series offers an environmentally sustainable solution that aligns with our focus on reducing energy consumption and greenhouse gas emissions. By using CORECHEM’s products, clients take an important step toward improving their sustainability practices.

Unmatched SupportCoreChem-logo-600

CORECHEM isn’t just about providing products—they offer comprehensive support to ensure that chemicals are applied correctly and systems function optimally. Their technical team is always available to troubleshoot issues, provide guidance on dosing, and tailor solutions to specific needs.

Conclusion

SVL’s partnership with CORECHEM allows us to deliver cutting-edge chemical solutions that promote system efficiency, reduce costs, and contribute to sustainability. CORECHEM’s dedication to quality and innovation matches our own, and together, we’re helping HVAC systems across the Midwest operate at peak performance. Whether it’s the 100% biobased GlycoChill+ P-Series, descaling agents, or corrosion inhibitors, CORECHEM’s products are a vital component in keeping HVAC systems running efficiently and sustainably.

For more information on CORECHEM, reach out to your SVL representative today.

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                      Jim Lubratt

                      President & Chief Executive Officer

                      Jim Lubratt has been president of SVL since 2006. He first joined the company as a sales engineer in 1992 and was made a partner in 2000. He holds a Bachelor of Science in mechanical engineering from Southern Methodist University and first entered the HVAC industry as a marketing engineer for a heat pump manufacturer in Texas.

                      In addition to his role at SVL, Jim is vice president of AQC Industries, LLC, a manufacturer of specialized underground ductwork systems. He is also an investor and board member for Hydromx, Inc., a manufacturer of heat transfer nanofluids, and Crotega, Inc., creators of personal and building security solutions.

                      Jim and his wife, Tracy, met in college and married in 1993. They have three children, two of whom have graduated college in Texas, while their youngest is attending Grand Canyon University in Arizona.

                      Outside of work, Jim places a priority on his faith, family, friends, and fitness. He enjoys helping people-supporting charities, time with his wife and kids, road-biking with friends and efforts to stay physically fit.

                      A message from Jim on the achievements of SVL

                      SVL started in February 1967 by Charlie Schwab and Craig Vollhaber. Schwab-Vollhaber, Inc. (as it was named at the time) steadily grew and, in 1985, welcomed Paul Lubratt as another partner, becoming Schwab-Vollhaber-Lubratt, Inc. SVL’s founders had the determination to build the most talented, customer-focused HVAC representative in the Midwest. Our original drive and passion still shape the company and culture to this day. The achievements of an organization are the results of the combined efforts of every individual. From humble beginnings, SVL founders paved the way to industry success with hard work and determination. “Today, SVL is strongly organized with great people to lead our industry forward as we are challenged with fast-paced changes to reduce our environmental impact,” says Jim. Now, 55+ years later, SVL is under the leadership of two new principals who share the same vision and drive that has propelled SVL throughout the years. Built on a foundation of integrity, Jim Lubratt, and Charlie Vollhaber strive to ensure opportunities for personal growth, improved work environment, and shared life enrichment. The achievements of our organization are the results of the combined efforts of every individual.

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                      Charlie Vollhaber

                      Executive Vice President & Officer

                      Charlie Vollhaber is a third-generation employee at SVL, as a grandson of company co-founder Craig Vollhaber and son of former CEO Todd Vollhaber. Charlie holds a Bachelor of Science in mechanical engineering and an MBA, both from the University of Minnesota. He became an outside salesman for SVL in 2013, was made a partner in 2019, and then executive vice president and officer in 2022.

                      He grew up playing sports, including football, basketball, golf, and track, and enjoys the competitive nature of the HVAC industry. “I like that no two days are ever the same as there are always questions to answer and problems to solve,” he says. “Most of all, I enjoy working with great people and coordinating together on challenging projects to achieve positive results together.”

                      Outside of work, Charlie enjoys spending time with his wife, Lesley, and their three boys. He’s also fond of golfing, traveling, and attending concerts and sporting events. One of his favorite quotes is from the book of Philippians: “Do nothing from selfish ambition or conceit, but in humility count other more significant than yourselves. Let each of you look not only to his own interests, but also to the interests of others.” Because HVAC and construction is such a team effort, he says, “this mindset helps to create positive results in a vast majority of situations.”

                      A message from Charlie on the culture of SVL

                      “At SVL, we strive to cultivate a unique culture that revolves around finding and empowering exceptional individuals. We believe in equipping our team members with the right tools and resources to succeed.

                      As we’ve grown the business, we have deliberately maintained a small firm culture, fostering an environment where collaboration thrives. We encourage open dialogue and promote a sense of comfort among our employees, allowing anyone to ask questions and seek guidance from anyone else, regardless of their level within the organization.

                      We foster a workshop-like atmosphere where everyone’s contribution is valued. Presenting your work to another individual or a group of teammates provides a platform for collaboration, where ideas are shared, dissected, and improved collectively. We firmly believe in the power of mentoring and provide various avenues for both formal and informal guidance. Whether it’s through structured training programs or casual conversations, we encourage team members to discuss a wide range of topics, from work-related successes or issues to everyday personal life topics.

                      In summary, our culture is built on the foundation of attracting exceptional individuals, empowering them with the necessary tools, and fostering a collaborative environment where mentorship and growth thrive. We are committed to creating an atmosphere where every team member feels supported, valued, and encouraged to reach their fullest potential.”

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                      Al Gramse

                      Vice President of SVL Service Corporation

                      Al Gramse has been in the HVAC industry for over 30 years. He began as a service technician.  Then over his career worked in technical support, building automation, then service manager prior to his current role.

                      How did Al end up in the HVAC industry?  “After high school, I took a couple years to figure out what I wanted to do.   Where I was working at the time, a grumpy old coworker, who I didn’t get along with, walked up to me and said ‘What are you doing here?  Go back to school.’”  I said, “For what?”  He said “There’s a tech school down the street.  Go down there and pick something that interests you”. Then he walked away.  That weird interaction, with someone I didn’t get along with, sent me down a 30-year path in the HVAC industry.   Never underestimate the potential of a little encouragement.   Even if it is from a strange source.

                      Al has been with SVL for 15 years and is the head of our SVL Service division. “The people here are some of the best in the industry,” Al says. “A bunch of team-oriented, knowledgeable, go-getters.” His personal mantra is “figure it out,” “Do a little fact-finding on your own. Use your own brain before you use someone else’s. But know when to ask for help.” he prescribes. “It’s amazing what you can accomplish on your own if you dig in a little bit.”

                      Outside of work, Al has lots of outdoor hobbies, including hunting, fishing, and motorcycling, though his favorite pastime is simply hanging out with family.

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                      Jennifer Roach

                      Director of Marketing, Events & Administration

                      More than just a creative director, Jen brings 30 years of marketing and leadership magic to SVL. Her journey began in the trenches of graphic design, quickly evolving into crafting eye-catching campaigns for iconic brands like Target, Gabberts, Gander Mountain and Camping World. As a seasoned director and agency veteran, she honed her skills with recreational vehicle giant Parts Unlimited before leading creative teams at HOM Furniture and, ultimately, landing at SVL during a crucial growth phase.

                      Jen thrives on "servant-leadership," empowering her team and fostering a culture of trust and mutual respect. "It unlocks their potential, fuels creativity, and leads to work we're all proud of," she says. "I want my team to care, collaborate, and push boundaries together."

                      When not shaping impactful campaigns, Jen enjoys weekend adventures with her husband, Scott, and son, Crew. Their lives are a tapestry of shared passions, from bike rides and baking experiments to cheering on Simley High School wrestlers. And with her recently built forever home in Cottage Grove, her free time now includes a new, thrilling chapter: weekend renovation warrior!

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